Defying the Crowd

by Robert J. Sternberg (Author), Todd I. Lubart (Author)
Excerpt

World renowned psychologist Robert Sternberg presents a fresh and compelling picture of the creative process from the inception of an idea to its ultimate success. With illuminating examples, Sternberg reveals the paths we all can take to become more creative and shows how institutions can learn to foster creativity.

“What is creative is new and often brings about positive change. But what is new is also strange, and what is strange can be scary, even threatening?which is why ‘they’ don’t want to hear it. But they are unwise not to listen, for the creative person with original ideas is the one who, with support, will advance and improve the milieu to the benefit of all.” ?from Defying the Crowd

Protection
DRM Protected
Format
EPUB
Publication date
January 15, 2002
Publisher
Page count
336
ISBN
9781439105948
Paper ISBN
9780743236478
File size
2 MB